免费下载书籍地址：PDF下载地址
精美图片
企业与全球贫困：创造社会经济价值的解决办法 BUSINESS SOLUTIONS FOR THE GLOBAL POOR书籍详细信息
- ISBN：9780787982164
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2007-12
- 页数：433
- 价格：437.10
- 纸张：胶版纸
- 装帧：精装
- 开本：暂无开本
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
Based on research presented at The Harvard Business School’s first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings together perspectives from leading academics and corporate, non-profit and public sector managers. The contributors draw on practical and dynamic how-to insights from leading BOP ventures from more than twenty countries world-wide. This important volume reflects poverty’s multi-faceted nature and a broad range of actors—multinational and local businesses, entrepreneurs, civil society organizations and governments—that play a role in its alleviation.
作者简介：
V. Kasturi (Kash) Rangan is the Malcolm P. McNair Professor of Marketing at Harvard Business School and cochairman of the School's Social Enterprise Initiative.
书籍目录：
Foreword
Acknowledgments
Introduction
PART 1: Just who are the poor?
1 Microcredit and Poverty Alleviation Strategy for Women: Who Are the Customers?
2 Understanding Consumers and Retailers at the Base of the Pyramid in Latin America
3 Marketing Programs to Reach India’s Underserved
PART 2: Meeting the Poor's Basic Needs
4 Brcko and the Arizona Market
5 Health Services for the Poor in Developing Countries: Private vs. Public vs. Private and Public
6 Fighting AIDS, Fighting Poverty: Customer Centric Marketing in the Generic Antiretroviral Business
7 Meeting Unmet Needs at the Base of the Pyramid: Mobile Healthcare for India's Poor
8 Patrimonio Hoy: A Groundbreaking Corporate Program to Alleviate Mexico’s Housing Crisis
9 Energizing the Base of the Pyramid: Scaling-up Successful Business Models to Achieve Universal Electrification
10 Utilities and the Poor: A Story from Colombia
11 The Expansion of Public Services into Poor Areas: The Case of Piped Gas in Cuartel V–Moreno
PART 3: Building the BOP Value Chain
12 MULTIAHORRO: Barrio Store
13 Photography and the Low Income Classes in Brazil: A Case Study of Kodak
14 The Complex Business of Serving the Poor: Insights from Unilever’s Project Shakti in India
15 Creating strong businesses by developing and leveraging the productive capacity of the poor
16 ITC’s e-Choupal: A Platform Strategy for Rural Transformation
17 Nestlé’s Milk District Model: Economic Development for a Value-Added Food Chain and Improved Nutrition
PART 4: BUSINESS & LEADERSHIP MODELS
18 Building New Business Value Chains with Low Income Sectors in Latin America
19 Developing Viable Business Models to Serve Low-Income Consumers: Lessons from the Philippines
20 When Giants Discover the Disadvantaged: Managerial Challenges and Success Factors in Building Capacity to Serve Underserved Markets
Part 5: ROLE OF GOVT. AND CIVIL SOCIETY
21 The Role of Financial Institutions in Revitalizing Low-Income Neighborhoods
22 Houses for the Poor and New Business for Banks: The Creation of a Market for Affordable Housing
23 The South African Financial Sector Charter: A Supplementary Market Framework to Achieve Affirmative Action
24 How Social Entrepreneurs Enable Human, Social, and Economic Development
25 Hybrid Value Chains: Social Innovations and the Development of the Small Farmer Irrigation Market in Mexico
26 Entrepreneurship and Poverty Alleviation in South Africa
27 A Gentler Capitalism: Black Business Leadership in the New South Africa
PART 6: MEASURING SUCCESS
28 Microfinance: Business, Profitability, and the Creation of Social Value
29 Alleviating Global Poverty through Microfinance: Factors of Financial, Economic, and Social Performance
30 Strong Double Bottom Line Banking
31 H&R Block’s Refund Anticipation Loans: Perilous Profits at the Bottom of the Pyramid?
32 When is Doing Business with the Poor Good – for the Poor? A Household and National Income Accounting Approach
Appendix:Conference Participants
Notes
References
About the Contributors
About the Editors
Index
作者介绍：
暂无相关内容，正在全力查找中
出版社信息：
暂无出版社相关信息，正在全力查找中！
书籍摘录：
暂无相关书籍摘录，正在全力查找中！
在线阅读/听书/购买/PDF下载地址：
在线阅读地址：企业与全球贫困：创造社会经济价值的解决办法 BUSINESS SOLUTIONS FOR THE GLOBAL POOR在线阅读
在线听书地址：企业与全球贫困：创造社会经济价值的解决办法 BUSINESS SOLUTIONS FOR THE GLOBAL POOR在线收听
在线购买地址：企业与全球贫困：创造社会经济价值的解决办法 BUSINESS SOLUTIONS FOR THE GLOBAL POOR在线购买
原文赏析：
暂无原文赏析，正在全力查找中！
其它内容：
书籍介绍
Based on research presented at The Harvard Business School’s first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings together perspectives from leading academics and corporate, non-profit and public sector managers. The contributors draw on practical and dynamic how-to insights from leading BOP ventures from more than twenty countries world-wide. This important volume reflects poverty’s multi-faceted nature and a broad range of actors—multinational and local businesses, entrepreneurs, civil society organizations and governments—that play a role in its alleviation.
书籍真实打分
故事情节：5分
人物塑造：7分
主题深度：3分
文字风格：7分
语言运用：7分
文笔流畅：9分
思想传递：4分
知识深度：9分
知识广度：9分
实用性：5分
章节划分：5分
结构布局：7分
新颖与独特：3分
情感共鸣：5分
引人入胜：5分
现实相关：3分
沉浸感：5分
事实准确性：6分
文化贡献：6分
网站评分
书籍多样性：6分
书籍信息完全性：6分
网站更新速度：7分
使用便利性：5分
书籍清晰度：9分
书籍格式兼容性：4分
是否包含广告：8分
加载速度：3分
安全性：9分
稳定性：3分
搜索功能：5分
下载便捷性：8分
下载点评
- 图文清晰(258+)
- 小说多(498+)
- 体验还行(143+)
- 体验好(514+)
- 藏书馆(197+)
- 强烈推荐(216+)
- 在线转格式(116+)
下载评价
网友 陈***秋：不错，图文清晰，无错版，可以入手。
网友 焦***山：不错。。。。。
网友 屠***好：还行吧。
网友 宫***凡：一般般，只能说收费的比免费的强不少。
网友 印***文：我很喜欢这种风格样式。
网友 索***宸：书的质量很好。资源多
网友 宓***莉：不仅速度快，而且内容无盗版痕迹。
网友 冯***丽：卡的不行啊
网友 辛***玮：页面不错 整体风格喜欢
网友 石***致：挺实用的，给个赞！希望越来越好，一直支持。
网友 方***旋：真的很好，里面很多小说都能搜到，但就是收费的太多了