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JACKED UP：INSIDE WELCH‘S COMMUNICATION托起：韦尔奇内部沟通书籍详细信息
- ISBN：9780071544108
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2007-12
- 页数：300
- 价格：218.20
- 纸张：胶版纸
- 装帧：精装
- 开本：16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
Does the world really need another book on Jack Welch? While the former GE CEO is an acknowledged superstar of the business world, he has written and been written about in so many books in this genre that regular visitors to bookstore business sections may find themselves growing weary. One thing's for sure-if you're going to write another book centered on Jack Welch, it better be good. Luckily, this volume doesn't disappoint. Written by Bill Lane, Welch's speechwriter of 20 years, this book documents GE's Welch years and offers general advice. While completely deferential to Welch-sometimes to a fault-Lane is a great observer and writer, bringing the spirit of Welch's GE tenure alive through anecdotes, conversation and explicit details that reveal what strategies worked to advance careers or end them. Italicized advice tips that summarize communications tips and strategies round out various chapters like a stream of consciousness whisper. While this book's primary appeal will still be to Jack Welch junkies, the author's insider tone and great style make an interesting read for a wider audience.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
书籍目录：
INTRODUCTION
PART I
Torched by an A-Hole
Retiring But Not Shy
Reflections of a Pimp
Bore Wars: Chet Lang and the Big Bang
Death of a Pitchman
PART II
I Can't Deal with this Anymore
Mike's Big Day
Crotonville High
Prior Planning Prevents Piss-Poor Performance
Fred's Bad Day
Triumphs, Train Wrecks, Coronations,
and Jack's Biggest Miss
You're Going Nowhere at GE Unless..
How to Succeed in Business by Really Trying
Love--or Hate--at First Sight
The View from the Bowling Mley
The Bogus Boca Presentation
……
PART III
PART IV
PART V
PART VI
PART VII
PART VIII
PART IX
PART X
FINAL THOUGHTS
INDEX
BORING ACKNOWLEDGMENTS SECTION
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书籍介绍
在线阅读本书
AN INSIDE LOOK AT THE GENIUS OF GE Bill Lane was Jack Welch's speechwriter for 20 years. In the first book by a GE insider, Lane shows that the real secret to Welch's immense success as a leader was Welch's ability as a master communicator. Welch launched a communications revolution that took GE from a ponderous supertanker of a company, to what Welch called a high speed “cigarette boat” capable of radical moves and rapid learning from the best institutions in the world. Jacked Up gives you a front row seat to Welch's twenty-year campaign to transform GE. Lane's first-hand, fly-on-the-wall account reveals some of Welch's most vivid and exciting moments, including: An analyst’s presentation in Florida, where Welch’s angry remarks ignited GE’s stock growth A packed GE classroom at Crotonville, N.Y., when Welch and Bob Nardelli decided to stop construction on a multimilliondollar investment based on a class presentation Welch’s frank—and hilarious—explanation for financial services superstar Gary Wendt’s departure from GE Meetings with his top advisors, where Welch dissed dull presenters and lavished kudos on articulate managers You'll learn Jack's simple, often brutally enforced guidelines for “making a great pitch”, and how Welch practiced them himself in his memorable appearances before employees, financial analysts and customers--and his zero-tolerance of BS. You'll witness laugh-out-loud-funny cameo appearances from boldface names like Southwest Airlines Herb Kelleher, Don Imus, Jack's ex-wife Jane Welch, Conan O'Brian, and “Triumph, the Insult Comic Dog”. And you'll understand exactly how every leader can master the art of communication, to teach and inspire, shock and provoke, all at the same time. This is Jack at his out-and-out best. This is the only book a leader or aspiring leader will ever need on effective communications.
书籍真实打分
故事情节：4分
人物塑造：6分
主题深度：6分
文字风格：3分
语言运用：8分
文笔流畅：3分
思想传递：4分
知识深度：9分
知识广度：7分
实用性：4分
章节划分：9分
结构布局：4分
新颖与独特：5分
情感共鸣：3分
引人入胜：8分
现实相关：8分
沉浸感：5分
事实准确性：5分
文化贡献：9分
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