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“The One Page Business Plan：The Fastest, Easiest Way to Write a Business Plan“一页纸搞定商业计划的快速、简易方法书籍详细信息
- ISBN：9781906465315
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2008-12
- 页数：92
- 价格：202.40
- 纸张：胶版纸
- 装帧：平装
- 开本：大16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
Business planning has finally been simplified to One Page! Bankers require them. Business educators advocate them. Consultants make their living writing them. And venture capitalists won't give you the time of day without one...but most entrepreneurs or small business owners can't or won't write a business plan; it's just too difficult. "The One Page Business Plan" is designed to act as a catalyst for ideas. It's a powerful tool for building and managing a business. Entrepreneurs like to think and move fast and the concept of a traditional business plan may be out of the question. This is an innovative, fresh approach to business planning which is short, concise and delivers your plan quickly and effectively. This title features a CD that contains: sample business plans; powerful sales calculators; one page budget worksheet; sales budgeting system; one page performance scorecards; and, bonus tools. Some reviews: Tim Clauss, Co-Author of "Chicken Soup for the Soul at Work": 'The "One Page Business Plan" is an easy-to-use process that helps you capture your vision and translate it into concrete results. Jim has truly streamlined a tiresome, complicated chore. With a return to simple values, simple truths, planning can be fun and creative. A little chicken soup for busy minds and tired souls!'. Paul and Sarah Edwards, The Self Employment Experts, Authors of "Working from Home, Getting Business to Come to You and Secrets of Self Employment": 'Writing a business plan is something every business guru advises but few actually do. Jim Horan's book helps the reluctant change good intentions into a plan'.
书籍目录：
Author's Note
How to Use This Book
How to Use the CD
1 Introduction
The One Page Business Plan
Uses of the One Page Business Plan
The Power and Magic of Writing
Modelling the New Idea
Why the One Page Business Plan Works
Building a Business Is a Journey
2 The Vision Statement
Brainstorm Exercise: Creating the Company You Want
Interview Exercise
Focus Exercise: Crafting Your Vision Statement
Examples of Vision Statements that Work
Feedback Exercise
Summarise
3 The Mission Statement
Brainstorm Exercise: What's in it for the customer and you?
Interview Exercise
Focus Exercise: Crafting Your Mission Statement
Examples of Mission Statements
Feedback Exercise
Summarise
4 The Objectives
Brainstorm Exercise: What accomplishments would you like to celebrate?
Brainstorm Exercise: Where does success come from? What will it look like?
Focus Exercise: What targets will you aim for?
Focus Exercise: What does this business need to accomplish?
Focus Exercise: Crafting Meaningful Objectives
Examples of Objectives
Summarise
5 The Strategies
Brainstorm Exercise: Key Elements to Building Your Business
Decide Which Strategies are Appropriate for Your Business
Research Exercise: Opportunities and Threats
Focus Exercise: Who are your customers? How will you promote and sell to them
Brainstorm Exercise: What's working in your company?
Focus Exercise: Critical Issues Examination
Focus Exercise: How do we get from here to there?
Focus Exercise: Crafting Meaningful Strategies
Examples of Strategies
Summarise
6 The Plans
Brainstorm Exercise: Business-Building Projects
Focus Exercise: Integrating Objectives, Strategies, and Plans
Focus Exercise: Crafting Meaningful Plans
Examples of Plans
Summarise
7 You Did It!
Polishing Checklist
Putting the Plan into Action
One Page Business Plan@ Samples
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作者简介：
Jim Horan is an experienced Fortune 500 executive, consultant,author and speaker. Currently he is CEO of The One Page Business Plan Company, a company he founded in 1990 after 20 years in senior financial positions. His company, with over 400 senior consultants,has helped start and grow over 250,000 businesses and 5,000 non-profits around the world. The company is known for its innovative planning and performance management software and consulting services. Notablelarge clients include Oracle, Disney, Herman Miller and Morgan Stanley. Jim speaks to audiences across the country, helping leaders systematically make their businesses more profitable. This edition has been revised and updated for UK entrepreneurs.
书籍介绍
Business planning has finally been simplified to One Page! Bankers require them. Business educators advocate them. Consultants make their living writing them. And venture capitalists won't give you the time of day without one...but most entrepreneurs or small business owners can't or won't write a business plan; it's just too difficult. "The One Page Business Plan" is designed to act as a catalyst for ideas. It's a powerful tool for building and managing a business. Entrepreneurs like to think and move fast and the concept of a traditional business plan may be out of the question. This is an innovative, fresh approach to business planning which is short, concise and delivers your plan quickly and effectively. This title features a CD that contains: sample business plans; powerful sales calculators; one page budget worksheet; sales budgeting system; one page performance scorecards; and, bonus tools. Some reviews: Tim Clauss, Co-Author of "Chicken Soup for the Soul at Work": 'The "One Page Business Plan" is an easy-to-use process that helps you capture your vision and translate it into concrete results. Jim has truly streamlined a tiresome, complicated chore. With a return to simple values, simple truths, planning can be fun and creative. A little chicken soup for busy minds and tired souls!'. Paul and Sarah Edwards, The Self Employment Experts, Authors of "Working from Home, Getting Business to Come to You and Secrets of Self Employment": 'Writing a business plan is something every business guru advises but few actually do. Jim Horan's book helps the reluctant change good intentions into a plan'.
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