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PERSUASIVE PRESENTATIONS 有说服力的展示书籍详细信息
- ISBN:9781905814114
- 作者:暂无作者
- 出版社:暂无出版社
- 出版时间:2007-09
- 页数:144
- 价格:167.20
- 纸张:铜版纸
- 装帧:平装
- 开本:24开
- 语言:未知
- 丛书:暂无丛书
- TAG:暂无
- 豆瓣评分:暂无豆瓣评分
内容简介:
Recent research in the US has revealed that corporate managers spend 50 per cent of their working day making, watching or preparing presentations. Research also identifies public speaking as a greater fear for people than such horrors as death and poverty. (According to comedian Jerry Seinfeld, an American asked to give the eulogy at a funeral would prefer to be in the coffin!) This poses a serious dilemma for anyone who is climbing the corporate ladder. Success is closely related to how well one can deliver a persuasive point of view â yet the prospect of making a presentation is, for many, fraught with anxiety. Surprisingly, there is little formal or on-the-job training for these rhetorical skills. Persuasive Presentations will show anyone how to plan, prepare and deliver a presentation with absolute confidence. It is designed to ensure the interaction is outcome-driven and that the audience will give the required response. Even the performance elements of the work â visual support, language and non-verbal communication through movement and gestures â are designed with the audience in mind. The end result is a presentation that is more memorable, more persuasive, is delivered with greater confidence and takes less time to prepare.
书籍目录:
1.How to use this book
2.The Who: Who's talking?Who's listening?
3.The What: What is there to say?What needs to be said?
4.The How: How do we tell 'em?
5.Conclusion
Index
Acknowledgments
作者介绍:
Nick Souter has spent his life in the creative business. He trained as a graphic designer and photographer before joining J Walter Thompson as an art director, and then Leo Burnett as Creative Director of their London office. In 2005 he joined 6 degrees C
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书籍介绍
Recent research in the US has revealed that corporate managers spend 50 per cent of their working day making, watching or preparing presentations. Research also identifies public speaking as a greater fear for people than such horrors as death and poverty. (According to comedian Jerry Seinfeld, an American asked to give the eulogy at a funeral would prefer to be in the coffin!) This poses a serious dilemma for anyone who is climbing the corporate ladder. Success is closely related to how well one can deliver a persuasive point of view â yet the prospect of making a presentation is, for many, fraught with anxiety. Surprisingly, there is little formal or on-the-job training for these rhetorical skills. Persuasive Presentations will show anyone how to plan, prepare and deliver a presentation with absolute confidence. It is designed to ensure the interaction is outcome-driven and that the audience will give the required response. Even the performance elements of the work â visual support, language and non-verbal communication through movement and gestures â are designed with the audience in mind. The end result is a presentation that is more memorable, more persuasive, is delivered with greater confidence and takes less time to prepare.
书籍真实打分
故事情节:7分
人物塑造:4分
主题深度:3分
文字风格:3分
语言运用:5分
文笔流畅:8分
思想传递:5分
知识深度:9分
知识广度:6分
实用性:4分
章节划分:5分
结构布局:8分
新颖与独特:4分
情感共鸣:6分
引人入胜:7分
现实相关:8分
沉浸感:6分
事实准确性:6分
文化贡献:8分
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